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About RetailDirect

The operating layer for independent retail.

Independent grocery shops are the backbone of every neighbourhood — yet they still order from dozens of suppliers over scattered calls, messages and paper. RetailDirect brings that whole trade into one place: ordering, fulfilment, payments and credit, built for the way the market actually works.

Our mission

Source to shelf, direct.

We believe the corner shop deserves the same tools as the big chains. RetailDirect gives every baqala one catalogue across all its suppliers, a single cart that splits cleanly into supplier orders, and payment terms that fit how retail really runs — cash on delivery or supplier credit.

For suppliers and manufacturers, we turn scattered phone orders into clean digital demand, with the team roles and fulfilment tools to deliver reliably.

Asset-light — we connect the trade, we don’t replace it
Built for the UAE’s independent grocery market first
Ordering, fulfilment, payments and credit in one platform
What we stand for

Simple, fair, and built to last.

Shops first

Designed around the baqala’s day

Fair terms

Cash or credit, on the supplier’s terms

Trusted

Verified businesses, secure by design

Intelligent

Smarter restocking and forecasting

Join the RetailDirect network.

Whether you run a shop, supply one, or make the products on the shelf — there’s a place for you here.